The Engagement Edge
“Text smarter. Sell faster.”
About The Engagement Edge
The Engagement Edge is the official blog of Cars Buy Text, where we share strategies, insights, and real-world success stories on how SMS is transforming automotive retail. Since 2013, we’ve helped dealerships nationwide generate over 1 million customer engagements from platforms like AutoTrader, Cars.com, and CarGurus — turning everyday ads into powerful text-driven sales channels.
Our mission is simple: help dealerships meet buyers where they are and close more deals through faster, smarter communication. Here you’ll find best practices, case studies, and actionable tips to keep your store ahead of the curve in today’s digital-first marketplace.
Because at the end of the day, customers don’t want to wait on hold or send emails into the void. They want answers now — and texting delivers.
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Text Drive Sales:A few of the comments that stood out to us yesterday: “Even though I have a museum I keep the best driving cars at my home garage This one has been there Fantastic car for cars & coffee Love my Sunday drives in this special car Will miss my pal Mike Malamut Auto…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “When I was in my late twenties I did not have much money and like many of us, cut my teeth on Japanese sports cars as they were plentiful, cheap and we all remember back in the ’80s in high school when…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “I can still hear “Prepare to Qualify”” 14 Hercule_LaJoy commented on No Reserve: Atari Pole Position Arcade Game “I have the sister car, an Autech Zagato Stelvio AZ1 which has identical interior and underpinnings. In addition to the rarity and handbuilt Zagato…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “In Carlisle, Pennsylvania 2025 the chief engineer of the project who has since retired stated that this is the perfect supercar. All of the cars tested went 213 mph but they only certified the GT for 205 mph. He also noted that…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “The 991 GT3T reigns supreme. Many folks say the 992 is superior. When you sit in a 992 you stare into the soulless abyss of darkened computer screens. I don’t care how good a 911 is if it makes me feel like…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “In the spring of 1969, I was at Stark Hickey Ford, 7 Mile and Grand River in Detroit getting my 1969 Mach 1 serviced. At the same time, a new Boss 9 was rolling off the car hauler and into the service…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “Hello old friend. I say this because this car brings back very fond memories and was the one that started my lifelong fascination with cars. It was in the garage in the back yard when I was in elementary school! My dad…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “I’ll echo the comments of others re. the magic of 200SI Maseratis. I’ve had a large amount of seat time in one, as well as a 300S, and have personally owned a D Type Jag, Lister Jag, etc etc. The 200SI remains…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “Ok So while we were setting up Rally 1 Mike Z who ran the Saleen shop floor set up a red door complete with gurney bubble on a small dolly door stand. For display and option for people coming to have your…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “Well, buying a Porsche wasn’t exactly on my bingo card for today, but this is the kind of stupid excitement I’m here for.” 14 ElSecundo commented on No Reserve: 1977 Porsche 924 Championship Edition 4-Speed “A high school friend had one of…
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