The Engagement Edge
“Text smarter. Sell faster.”
About The Engagement Edge
The Engagement Edge is the official blog of Cars Buy Text, where we share strategies, insights, and real-world success stories on how SMS is transforming automotive retail. Since 2013, we’ve helped dealerships nationwide generate over 1 million customer engagements from platforms like AutoTrader, Cars.com, and CarGurus — turning everyday ads into powerful text-driven sales channels.
Our mission is simple: help dealerships meet buyers where they are and close more deals through faster, smarter communication. Here you’ll find best practices, case studies, and actionable tips to keep your store ahead of the curve in today’s digital-first marketplace.
Because at the end of the day, customers don’t want to wait on hold or send emails into the void. They want answers now — and texting delivers.
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Text Drive Sales:A few of the comments that stood out to us yesterday: “A perspective: I own a 911sc converted to an ev with a P100D motor in it. It’s the most fun car i’ve ever owned. I also have a beetle with a 60hp type 1 and that is also super fun. There’s room…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “While hitchhiking to the 1966 Comblain Latour Jazz Festival I got stranded somewere south of Liege.It was a wet and heazy night.In the far distance under the orange light of a lonely streetlamp I noticed a highly unfamiliar shape.It looked like some…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “A mini tank on wheels. Pop up lights: check. 5-speed: check. Honda: check. Great specimen.” 9 plymouth4evr commented on No Reserve: 1989 Honda Prelude Si 5-Speed for Relief Nursery “We had the paint shop “Marauder” line at STAP I had the opportunity…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “Nothing says 1976 like red velour interior! What a beauty!” 14 gscharnagl commented on 31k-Mile 1976 Oldsmobile Ninety-Eight Regency Coupe “If you haven’t ever heard an F355 with a Tubi exhaust in a nice decently long tunnel run, you should. The 355’s…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “If you’d told the regulars at Grounds for Divorce that Fort Stockton would one day be blessed—in the biblical sense—by something called a Lamborghini LM002 Wagon by Diomante, they would’ve nodded politely and blamed your condition on dehydration, heatstroke, or Rusty Hammer’s…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “As a Norwegian, I am baffled by this car being used to ferry kids in the don’t stick out-culture of Sweden rather than any person knowing how to change gears. That’s the most American perspective ever, haha. Imagine this in a sea…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “Fox Body owners standing by” 10 anthonyjp commented on No Reserve: Ford 5.2L Voodoo V8 Engine and Tremec 6-Speed Manual Transmission “Thank you @mbaum – I’m excited about this opportunity to channel my inner Dustin Hoffman! This car will soon be enjoying…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “If you turn on the radio it only plays Donna Summer and the Bee Gees.” 13 lewisfoto commented on 1976 Chevrolet Monte Carlo Coupe “The RoundPort exhaust manifolds were the cracker jacks , not the blocks. Straight water freezing in them is…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “Best car on the Panther platform ever made, and this one is very nice. I probably won’t be there at the end, but I’ll start it off.” 12 Gary_T1 commented on No Reserve: 43k-Mile 2003 Mercury Marauder “Thank you excited for this…
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Text Drive Sales:A few of the comments that stood out to us yesterday: “It was slow at the Grounds for Divorce this morning—the kind of slow where it had been at least twelve hours since Mayor Goodman said something stupid, leaving the regulars to endure a conversational drought. Talk drifted to Christmas. “I only want…