The Engagement Edge
“Text smarter. Sell faster.”
About The Engagement Edge
The Engagement Edge is the official blog of Cars Buy Text, where we share strategies, insights, and real-world success stories on how SMS is transforming automotive retail. Since 2013, we’ve helped dealerships nationwide generate over 1 million customer engagements from platforms like AutoTrader, Cars.com, and CarGurus — turning everyday ads into powerful text-driven sales channels.
Our mission is simple: help dealerships meet buyers where they are and close more deals through faster, smarter communication. Here you’ll find best practices, case studies, and actionable tips to keep your store ahead of the curve in today’s digital-first marketplace.
Because at the end of the day, customers don’t want to wait on hold or send emails into the void. They want answers now — and texting delivers.
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Text Drive Sales:This 2021 BMW M3 is finished in Tanzanite Blue II Metallic over Tartufo and Black full Merino leather, and it is powered by a twin-turbocharged 3.0-liter S58B30 inline-six linked to a six-speed manual transmission and an M Sport limited-slip differential. The car has an MST Performance intake setup as well as VRSF Racing…
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Text Drive Sales:This 1963 Chevrolet Impala Sport Coupe was the subject of a “Survivor Series” build carried out at Roadster Shop of Mundelein, Illinois. Commissioned under prior ownership, the car rides on the company’s Fast Track chassis with tubular front control arms, a four-link rear setup, Bilstein coilovers, and Baer disc brakes, and power comes…
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Text Drive Sales:This 1969 Ford Mustang Boss 429 is one of approximately 850 produced for the model year. Assigned Kar Kraft number 1610, it was originally delivered to Culver Motors in Culver City, California, and is believed to have remained with its original owner in the state until 2025. One of 122 specified in Royal…
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Text Drive Sales:3,800-Mile 2009 Ferrari 430 Scuderia Spider 16M 36-Years-Owned 1988 Ferrari Testarossa Straman Convertible 1997 Porsche 911 Carrera 4S 6-Speed No Reserve: Modified 1973 Lotus Europa Twin Cam Special 1956 Ford Thunderbird 1960 Mercedes-Benz 190SL 1991 Chevrolet K5 Blazer V1500 4×4 No Reserve: 52-Mile 1977 Chrysler Newport Sedan 4k-Mile 2020 Fiat 124 Spider Abarth…
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Text Drive Sales:This 1964 Chevrolet C10 Fleetside pickup was exported in 2018 to Germany, where a multi-year refurbishment and modification process was completed in 2024. The truck was then relocated to Arizona and acquired by the importing dealer in 2025. Work involved the installation of a GM Performance 383ci V8 crate engine that is equipped…
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Text Drive Sales:This 2014 Aston Martin DB9 is finished in Stratus White over Chestnut Tan leather and powered by a 5.9-liter V12 paired with a six-speed automatic transaxle. Equipment includes the Exterior Carbon Package, a limited-slip differential, 20″ split-spoke diamond-turned alloy wheels, ceramic-composite brakes, parking sensors, a rearview camera, heated and power-adjustable front seats, a navigation…
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Text Drive Sales:This 2021 BMW M3 is finished in Tanzanite Blue II Metallic over Tartufo and Black full Merino leather, and it is powered by a twin-turbocharged 3.0-liter S58B30 inline-six linked to a six-speed manual transmission and an M Sport limited-slip differential. The car has an MST Performance intake setup as well as VRSF Racing…
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Text Drive Sales:This 1963 Chevrolet Impala Sport Coupe was the subject of a “Survivor Series” build carried out at Roadster Shop of Mundelein, Illinois. Commissioned under prior ownership, the car rides on the company’s Fast Track chassis with tubular front control arms, a four-link rear setup, Bilstein coilovers, and Baer disc brakes, and power comes…
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Text Drive Sales:This 1969 Ford Mustang Boss 429 is one of approximately 850 produced for the model year. Assigned Kar Kraft number 1610, it was originally delivered to Culver Motors in Culver City, California, and is believed to have remained with its original owner in the state until 2025. One of 122 specified in Royal…
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Text Drive Sales:3,800-Mile 2009 Ferrari 430 Scuderia Spider 16M 36-Years-Owned 1988 Ferrari Testarossa Straman Convertible 1997 Porsche 911 Carrera 4S 6-Speed No Reserve: Modified 1973 Lotus Europa Twin Cam Special 1956 Ford Thunderbird 1960 Mercedes-Benz 190SL 1991 Chevrolet K5 Blazer V1500 4×4 No Reserve: 52-Mile 1977 Chrysler Newport Sedan 4k-Mile 2020 Fiat 124 Spider Abarth…