The Engagement Edge

“Text smarter. Sell faster.”

About The Engagement Edge

The Engagement Edge is the official blog of Cars Buy Text, where we share strategies, insights, and real-world success stories on how SMS is transforming automotive retail. Since 2013, we’ve helped dealerships nationwide generate over 1 million customer engagements from platforms like AutoTrader, Cars.com, and CarGurus — turning everyday ads into powerful text-driven sales channels.

Our mission is simple: help dealerships meet buyers where they are and close more deals through faster, smarter communication. Here you’ll find best practices, case studies, and actionable tips to keep your store ahead of the curve in today’s digital-first marketplace.

Because at the end of the day, customers don’t want to wait on hold or send emails into the void. They want answers now — and texting delivers.

Text Drive Sales:A few of the comments that stood out to us yesterday:

“I worked at a Toyota dealership detailing cars when these came out. People hated the color back then! The dealership marked $5k off all of them on the windshield and had a $500 bonus commission for the salespeople if they could sell them. Now…it’s maybe the hardest color to come by and highly sought after. Interesting how things change.”

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asumtneer commented on No Reserve: 2001 Toyota 4Runner SR5 4WD

“Wow! What a lovely monster! Given there are more dirt roads than paved in Nevada and given the fact this truck has been driven 220K miles, it is obvious that whoever owned the truck loved it enough to take meticulously good care of it. I keep telling myself I don’t need a truck this big but every time I look at the photos I have this irrational desire to hit the “bid” button!”

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Atomic_Tomcat commented on No Reserve: 1993 Ford F-350 XLT 7.5L 4×4

“@200mph Garner actually drove while shooting the Grand Prix and in the Rockford Files. The F1 drivers at the time said that he could have been a professional driver and he drove the Firebird during stunts (ex. J-Turns) better than the professionals, so they let him do it. Even with 2 bad knees.”

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McLaren commented on Ex–Swede Savage 1969 AAR-Chrysler Eagle Mk 5 List Yours With Us- Carsbuytext.com
http://dlvr.it/TQQS0y

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