The Engagement Edge

“Text smarter. Sell faster.”

About The Engagement Edge

The Engagement Edge is the official blog of Cars Buy Text, where we share strategies, insights, and real-world success stories on how SMS is transforming automotive retail. Since 2013, we’ve helped dealerships nationwide generate over 1 million customer engagements from platforms like AutoTrader, Cars.com, and CarGurus — turning everyday ads into powerful text-driven sales channels.

Our mission is simple: help dealerships meet buyers where they are and close more deals through faster, smarter communication. Here you’ll find best practices, case studies, and actionable tips to keep your store ahead of the curve in today’s digital-first marketplace.

Because at the end of the day, customers don’t want to wait on hold or send emails into the void. They want answers now — and texting delivers.

Text Drive Sales:A few of the comments that stood out to us yesterday:

“So, I’m 16 years old and it’s 1972 and my dad had an investment advisor come to our house. I hear a loud car approaching and it’s a Mangusta! I’d never seen one before in the flesh. Only in car magazines, and it was like a UFO landed from another planet! As a car obsessed kid since I can remember, I went outside and walked all around that car, taking in every sinuous line. When the meeting with my dad was over, the guy let me sit in the Mangusta. I remember that day like it was yesterday…”

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BBK commented on 1969 DeTomaso Mangusta

“There are so many things in life that we want, but really don’t need !!!

I love classic time pieces and its amazing to see the value in something like a “Paul Newman Rolex Daytona” and the price someone is willing to pay to own one. Half the fun of owning something like this is coming up with an excursion to utilize it !!! We only go around this crazy world once, and spending a weekend with friends and family playing with this “toy” is worth the price of admission !!!

Very cool. I have a…”

12

Dean_Laumbach commented on No Reserve: 1989 Hägglunds M973A1 SUSV

“These aged so well. When new,I preferred the 300ZXTT. 30 years on, it is Supra by a mile. Although there’s much to be said about the FD RX-7, I’ll always give the nod to the car with the legendarily stout engine over the “finicky” one!”

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Type44 commented on Modified 1994 Toyota Supra Turbo 6-Speed List Yours With Us- Carsbuytext.com
http://dlvr.it/TQ1c6d

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