The Engagement Edge

“Text smarter. Sell faster.”

About The Engagement Edge

The Engagement Edge is the official blog of Cars Buy Text, where we share strategies, insights, and real-world success stories on how SMS is transforming automotive retail. Since 2013, we’ve helped dealerships nationwide generate over 1 million customer engagements from platforms like AutoTrader, Cars.com, and CarGurus — turning everyday ads into powerful text-driven sales channels.

Our mission is simple: help dealerships meet buyers where they are and close more deals through faster, smarter communication. Here you’ll find best practices, case studies, and actionable tips to keep your store ahead of the curve in today’s digital-first marketplace.

Because at the end of the day, customers don’t want to wait on hold or send emails into the void. They want answers now — and texting delivers.

2.1L-Powered 1961 Porsche 356B Roadster

Text Drive Sales:This 1961 Porsche 356B Roadster was refurbished and modified in 2016, including the installation of a Willhoit-built 2.1L flat-four with a full-flow oil system, while a bare-metal repaint in Silver Metallic was performed in 2025. The car rides on 15″ Boyd Coddington aluminum wheels with Koni shocks, a Weltmeister adjustable sway bar, and […]
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